Pricing & PersuasionWinning Properly priced listings against any competitor
There are 3 major components of any Real Estate Career
- Lead Generation – Attracting the Client
- Lead Conversion – Persuading the Client
- Transaction Managment
This training course is about Lead Conversion. Our goal is clear cut, to equip you, regardless of the brand you are associated with or your years of experience, with the words, emails, data tools, presentation materials that will put you in the position to win a properly priced listing. Every step of the way, we provide you a cohesive message that will win the listing, carry you into the “seller servicing mode, with a seller that is “coachable.”
You will sell listings faster, regardless of the time of year or when there is an oversupply of inventory. Selling this house and helping the seller purchase their next is just the beginning. First, we have to win the listing, serve the client well, in order to receive the future $25,000-$50,000 in lifetime referrals.
Four Part Training Course
The training is 4 parts. The equipping is for life. There are 7 cohesive steps that go into the process of beating out your competition.
1. Initial call – setting the stage for the interview
2. The custom email recap of meeting that just occurred, designed to reinforce your presentation.
3. Data that makes a difference
1. The initial tour of the property
2. The kitchen table presentation – going for YES!
3. The custom email recap of meeting that just occurred, designed to reinforce your presentation
1. What order to present the data to convince the seller of the right asking price
2. How to practice it so you win!
1. The presentation process live in front of the client and the key final 5 minutes when asking for the job.
The custom email recap of meeting that just occurred, designed to reinforce your presentation.